@AditiRindani Q- Which genre according to you grabs eyeballs in content irrespective of the medium used? #KonvoConnect— Shweta Mallapur (@ShwetaMallapur) October 7, 2016
@ShwetaMallapur Intelligence. A crisp, smart print ad, smartly placed audio or TV ad. But that's my opinion. EQ also sells!— Aditi Rindani (@AditiRindani) October 7, 2016