My notes on @JamesCurrier's "Unlocking Growth" talk from @500Startups #wmd2016 conference on Friday. https://t.co/dSsDdqDRYr pic.twitter.com/v50mFNpbJP

— Tyler Tate (@tylertate) November 7, 2016

@500Startups #NFXGuild JamesCurrier "Language is the foundation of growth" #WMD2016 #BusinessDevelopment #GrowthHacking pic.twitter.com/3u2NGGxsgp

— sevalucleryildiz (@sevalyildiz) November 4, 2016

"Testing, not analysis drives growth" - @SeanEllis; "20-100 tests / month is the speed" - @JamesCurrier #WMD2016 #leanstartup

— Monika Starzyk (@StMonika) November 4, 2016

RT @500Startups: @NFXGuild @JamesCurrier "Make it about THEM, not YOU." #WMD2016 #500distro https://t.co/Y0MIcXvktL

— Startup Social (@startupsocial1) November 4, 2016

RT @500Startups: @NFXGuild @JamesCurrier "I HATE paid growth." #WMD2016 #500distro

— Startup Social (@startupsocial1) November 4, 2016

Unlearn what you've learned and be ready to adapt @JamesCurrier @NFXGuild #WMD2016 #startuplife #HappeningNow https://t.co/LqTqAENuIH

— Pawan J. Mehra (@PawanJMehra) November 4, 2016

You should be running 20-100 experiments/month, from "Unlocking the secrets of #growth" by @JamesCurrier at #WMD2016 https://t.co/1B5ErNNfzJ

— Laura Bârlădeanu (@bulinutz) November 4, 2016

You can move at a much much faster speed, market it, make it about them @JamesCurrier #wmd2016

— Shruti Kothiwal (@kothiwal_shruti) November 4, 2016

“Visual language is great but don’t use icons.” @JamesCurrier #wmd2016

— Juliano M. Dasilva (@iammrjuju) November 4, 2016

"Run 20-100 experiments/month to reach more 'Aha!' moments & transform your product"- @JamesCurrier #WMD2016 #LeanStartUp

— Hayley Leibson (@hayleyleibson) November 4, 2016

Changing how you talk about the product, changes how you think about the product @JamesCurrier @NFXGuild #WMD2016 @inzpire_me #tincsv pic.twitter.com/wHUnhog9HD

— Marie Mostad (@mariemostad) November 4, 2016

500Startups: Startups move FASTER than schools and even google NFXGuild JamesCurrier #500distro #wmd2016 pic.twitter.com/GROHQ1B88f

— Barbara Neithan (@BNeithan) November 4, 2016

500Startups: Consider changing your organization to a network. NFXGuild JamesCurrier #WMD2016 #500distro pic.twitter.com/oP2YZzJenY

— Barbara Neithan (@BNeithan) November 4, 2016

Love this quote! You can move faster - much faster. @JamesCurrier #WMD2016 #500strong cc: @500Startups pic.twitter.com/jx2p5I10FK

— Arjun Dev Arora (@ArjunDArora) November 4, 2016

5. Speed- move fast. @JamesCurrier #WMD2016 "the problem is the schools you went to. You all went to good schools and success there is slow"

— Julia Gitis (@edversation) November 4, 2016

4. It's about network effects. @JamesCurrier #WMD2016 network makes it about retention

— Julia Gitis (@edversation) November 4, 2016

Lol putting a mirror in front of a slow elevator reduced complaints to the landlord to zero @JamesCurrier #WMD2016

— Julia Gitis (@edversation) November 4, 2016

.@JamesCurrier Have a look at #jtbd which will help you with getting your #marketing language and messaging spot-on #WMD2016 pic.twitter.com/0eeIwCIG49

— Rene Bastijans (@renebastijans) November 4, 2016

3. It's not about you, it's about them. Make 100% of the language about the user @JamesCurrier #WMD2016

— Julia Gitis (@edversation) November 4, 2016

Why I love product marketing... "When you nail the language, boy does it work" @JamesCurrier #WMD2016

— Lauren Davis (@ldavey365) November 4, 2016

"Market language first, product second." True words by @JamesCurrier of @NFXGuild at #WMD2016

— Oskar Kalmaru (@okalmaru) November 4, 2016

Paid growth is now more necessary than ever (and fundraising becomes more important.) @JamesCurrier #500distro #WMD2016

— Tina Pastelero (@tinapastelero) November 4, 2016