More about Shalini Santhosh Kumar

Early Foods is one the leading mom and children food brands in India.

We started in 2015. And are going to complete 8 years. We are 100% bootstrapped.

We have crossed serving more than 1 million customers.


We started with 2 employees and now have 45 of them. Mostly women.

We make porridge mixes, millet cookies, millet Rusk, teething sticks, A2 ghee laddoos, pregnancy snacks, post partum nutrition and even baby food story books. 

We have over 50+ unique products

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- Founded Early Foods Pvt Ltd, 2015
- Early Foods Pvt Ltd, is an organic food company for new moms & kids. We manufacture organic millet based porridge mixes, cookies, teething sticks and more, inspired by the recipes of our Indian Food heritage.
- For more information check www.earlyfoods.com

Previous Work Experience:
- Helped clients in brand planning and marketing strategy to optimize promotional investments; including customer segmentation & treatment process studies 

- Working with a cutting-edge analytics group focusing on strategic and tactical applications of 'Big Data' in Pharma (APLD).

- Experienced in managing customer targeting, tracking sales rep performance and adherence to promotion strategy

- Also experienced in qualitative and quantitative market research to track product performance, design market entry for brands, understand impact on customer behavior during adverse events etc.

Preferred eChai Business Partners

The eChai Preferred Business Partners program enables businesses more visibility within the eChai Network through an annual subscription.

About eChai Business Partner Program:

Key benefits:

  • Listing on preferred eChai Business Partners page (1 year duration)
  • Engagement at relevant in-person eChai Meetups (~4 meetups/year)
  • Feature on eChai.Ventures

eChai Ventures is a friendly global startup network that hosts engaging Startup Growth meetups in 10+ Countries and enables cross-border collaborations.

You can reach out to Jatin Chaudhary, Co-Founder, eChai Ventures over WhatsApp or over email at [email protected] to explore more about it.