Vivek Sharma
Dear Madam/SIR,
I am Presently working with INDUSIND BANK, LUCKNOW, I have 17 year”s of work experience,worked with leading BANK and companies, and have experience of handling various responsible profiles in Sales and Marketing. In span of 17 yrs. work experience, in marketing, has handled entire UTTAR PRADESH REGION.Eleborated details are in my Resume.
o ICICI bank LTD
o INDUSIND BANK LTD,
o ANCHOR ELECTRICALS,
o STANDARD SWITHCHGEARS
o RPG CABLES (Goenka group company)
My key contributions in Marketing and sales are:
ICICI BANK, REEBOK campaign, biggest MARKETING initiative in banking, and got exemplary performer award from Zonal Head
Launched ICICI GOLD LOAN IN UP,
Launched 18 Bank branches in UTTARPRADESH and UTTARAKHAND
Launched 60 ATMS in UTTERPRADESH and UTTARAKHAND
Launched ANCHOR ELECTRICALS, MODULAR SWITHES and CABLES IN UP
Initiated marketing (merchandise) display calendar in ICICI BANK, to change and standardize look and feel of the UP region branches
Planned several marketing initiatives for branches for lead generation (ATL/BTL) ,Organized architect meet of entire UP,
Core member of team working on TV, Radio and Newspaper campaign strategy and designing
Launched wealth management campaign and TEA with BM campaign for customer engagement
Active member of core team formed for branch roll out in Urban and Rural Area of UP and UK
Launched Loan against Property and Home loan and took care of various marketing campaigns planned for Launch an coordination of Product and business teams
Apart from this i am well versed in all the marketing and POP material, Lead generation campaigns, DIGITAL MARKETING, along with marketing material, design and layout
Corporate gifting solutions, branding and corporate communications along with VENDOR empanelment for branding and execution of all these marketing strategies
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